The Challenge
Many people rely on generic email addresses, which can appear unprofessional and harm credibility. Personalized, domain-based emails (e.g., me@yourdomain.com) boost professionalism and personal branding, but managing domains and email setup is often complex for non-technical users. The task was to develop a user-friendly platform that simplifies the process of securing personalized domains and setting up custom email addresses.
The Solution
Custom Name Domain provides an all-in-one platform that eliminates the complexity of setting up professional email addresses. Users can search for a domain, register it, create branded email accounts, and manage everything from a single dashboard—without touching DNS settings or juggling multiple services.
The platform integrates with Name.com for domain management and Zoho Mail for email provisioning, fully automating the technical setup so users can focus on their business rather than configurations or servers.
Discovery
During discovery, we identified user needs such as:
- A simple way to secure personal domains for branding
- Professional email addresses without any technical steps
- Transparent pricing
- One platform to manage domains, emails, billing, and settings
- Clear help documentation
We followed a structured 3-phase approach:
UI/UX
Design
Development
Testing &
Launching
Designing & Wireframing
Key UI/UX decisions included:
- Prominent landing-page search bar
- Guided steps for domain purchase and email setup
- A modern dashboard for managing domains and emails
- Admin dashboard with analytics and user management
- Mobile-first responsive design
- Visual indicators for DNS and email verification
App Development / Web Development
Delivered a full-scale web application, including:
- Fast front-end architecture using React.js
- Secure backend using Node.js + Express.js
- Integrated Zoho Mail API for email provisioning
- Integrated Name.com API for domain operations
- Stripe for subscription and billing
- Real-time domain availability
- Email/webmail access via integrated client
- Admin dashboard with analytics
- Error handling and fallback flows
Testing and Launch
Testing covered:
- Cross-browser compatibility
- Mobile responsiveness
- Payment processing via Stripe
- DNS verification & email provisioning
- Subscription lifecycle
- CSV export functionality
Results
Web Application
Mearns News is a MERN stack newspaper delivery system that helps admins manage customers and delivery rounds. The project involved requirement gathering, Figma wireframing, web development, and testing to deliver a smooth, efficient, and error-free platform.
Client’s Testimonial
The team communicates very well. It’s very refreshing Ropstam suggested innovated that we haven’t thought about. Overall outcome is highly appreciated.


